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Built on 20+ Years Of Digital Media Expertise
Auto Media was established on the basis of improving performance, transparency, cohesion, agility and reach for all types of automotive clients seeking superior marketing tactics and data driven solutions within the Irish media landscape.
Mission & Vision
Driven By Strategy, Focused On Car
Buying Behaviour
-Mission
To help automotive brands connect with real car buyers through smarter digital marketing.
We believe automotive advertising should be strategic, measurable, and designed to drive real business results.
Our mission is to empower OEM’s, dealer networks and dealerships with data-driven marketing strategies that generate high-quality leads and measurable growth.
With years of hands-on experience working with all of the world’s leading brands in automotive media, we help you reach car buyers across Ireland’s most trusted and influential platforms.
Explore ServicesHow We Work
Our Marketing Process
01
Market Research
We will analyse your current marketing strategies and media positioning to identify high-opportunity segments and missed real estate.
02
Media Planning
We will develop a multi channel approach to maximise reach across digital platforms, automotive content and automotive marketplaces.
03
Campaign Optimisation
Continuous A/B testing, bid adjustments, and creative refinement will ensure peak performance and lowest CPL with associated partners.
04
Performance Reporting
Transparent, real-time data will show exactly how your budget is translating into leads and sales while we focus on your KPI’s and ROAS.
Who We Are
We will help you access:
3.5M+
monthly active users who are currently seeking their next car. Auto Media is here to help you put people in cars.
Your new customers are already searching. We make sure they find you first.
With our very precise industry experience, we have honed our craft to deliver outstanding media solutions for automotive clients nationwide.
We are a dedicated Automotive Marketing Agency, partnering with OEM‘s and Dealerships across Ireland to drive ROI, ROAS and exemplary performance, through targeted, data-driven lead generation strategies and solutions.
Years Experience
20+
Driving Results WIthin The Irish Media Landscape
Engaged OEM's
30+
Have Utilised Our Expertise & Bespoke Strategies
Campaigns Driven
10,000+
A Proven Track Record Applying The Greatest Tactics
Our Story
2+ Decades Of Media Expertise, Refined For One Niche
Auto Media was founded on the back of more than 20 years of hands-on experience within the Irish media and automotive landscape. Trust, transparency, knowledge and being the very best at what we do, is the foundation of our work.
Over the years, my bespoke experience on both publisher and agency side has seen me delve into areas of expertise covering digital and video advertising, social media, ad operations, campaign management, content curation, data & insights, analytics, performance and sales… the list goes on! However, what fascinates me is the ease at which I found myself being able to ensure my clients get the very best ROI when they spend any portion of their marketing budget with me guiding them.
In the latter years, my high regard and deep understanding of the automotive landscape has seen me work with the world’s most prestigious and influential automotive brands, helping them reach the right audience through strategic media planning, layers of filtered data and very precise audience targeting.
I’ve seen many brands and advertisers miss various pieces of the jigsaw when it comes to accessing their target audience. Automotive buying behaviour and marketplace dynamics helped me shape this business into something that will increase visibility and measurable results for those who want the very best from their marketing budget.
Work with me and my team to see how your investment in us will be one of the best investments your business can make.
Brendan Mc Elroy
Founder
Brands
Experience Across The World’s
Top Automotive Brands
Testimonial
What Our Customers Say
About Their Cars
Luca Moretti
Car Enthusiast
James Anderson
Automotive Blogger
Jonathan Scott
Car Collector
Matteo Ricci
Racing Fan
Chris Nolan
Film Director
Luca Moretti
Car Enthusiast
James Anderson
Automotive Blogger
Jonathan Scott
Car Collector
Matteo Ricci
Racing Fan
Chris Nolan
Film Director
Luca Moretti
Car Enthusiast
James Anderson
Automotive Blogger
Jonathan Scott
Car Collector
Matteo Ricci
Racing Fan
Chris Nolan
Film Director
FAQ
Frequently Asked Questions?
What services does Auto Media provide?
Auto Media offers data-driven automotive marketing solutions which help your car brand, dealer network or dealership, gain more traction with in-market car buyers in Ireland. We focus on your advertising and where it matters most. Strategic planning, budget distribution, campaign optimisation and lead generation are key focal points of what we do to help your business grow.